About Megan Richards
Megan Richards is the founding principal of M Richards Public Relations. A seasoned media expert with nearly a decade of experience, Megan was most recently a senior account executive at Lannon Communications, a lifestyle and luxury agency based in Chicago. At Lannon Communications, Richards worked closely with local, national, and international clients such as Jimmy Choo, Prada, Hubbard Street Dance Chicago, Equinox Fitness Clubs, Canyon Ranch Living Chicago, ULTA, Juicy Couture, and the UK-based Hotel Chocolat. Prior to her position at Lannon Communications, Megan was the public relations manager at the Chicago Convention and Tourism Bureau (CCTB), where she promoted the city's convention and tourism industry.
Richards utilizes her strong relationships with local and national media to effectively promote each client's strategic marketing agenda. She works closely with her clients to not only assist in developing a comprehensive plan, but also makes suggestions on tactics and messaging that will be most effective with individual outlets. This collaborative process produces a results-oriented strategy that focuses on achieving the objectives of each client.
With in-depth experience in the Chicago market, Richards brings proven insight into what drives and motivates the local press. Immersion in the Chicago market also allows Richards to offer effective marketing, promotional, and event initiatives with best-in-class partners in the Chicago area. Chicago media and organizations typically require a different approach than that found in New York, Los Angeles, or other major markets. Richards' expertise allows her to leverage her established reputation for delivering unique story angles, accurate reporting, and valuable partnerships to the benefit of each client in this very important market.
Richards has secured a wide-variety of coverage in print, broadcast and viral publicity based on local, regional and national outreach. A sampling of specific publications includes: InStyle; Shape; TODAY Show; Lucky; Food and Wine; E! News; New York Daily News; Chicago Sun-Times;US Weekly People Magazine; Chicago Tribune; Time Out Chicago; CS, Michigan Avenue Magazine; Popsugar.com and BricksandStonesGossip.com
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M Richards Public Relations offers the following services for their clients:
- * Comprehensive publicity and media relations
- * Publicity and event support for brand, product, service launches
- * Event strategy, planning, and execution
- * Community relations and strategic partnerships
- * Creative concept development